Consulting - Ajeesh Venugopalan

Consulting

I believe that Marketing is an Art. While we learn - "Marketing is an art as well as science"; the science part of marketing is only an enabler.

Today's marketing is no longer traditional. Its a combination of four larger subjects like Creativity & Psychology from the arts perspective. Data Analytics and Marketing technologies from a science perspective.

It is quite important to understand how consumers behave and what drives them to be able to market it right. I do consult for organisations on their overall Brand Strategy; Content creation and Advertising to create a compelling position for your Brand.

Engagement Models

Basic Retainer

Includes: 

  • Social Media Campaigns - including Concept, Copy write, Creative Design and Execution upto 10 a month
  • Blogs - Inlcuding topic Identification and writing upto 3 a month 
  • Internal Communication upto 2 a month

Basic Retainer + Resource Management

Includes: 

  • Social Media Campaigns - including Concept, Copy write, Creative Design and Execution upto 10 a month
  • Blogs - Inlcuding topic Identification and writing upto 3 a month 
  • Internal Communication upto 2 a month

Plus managing and guiding upto 2 resources from your internal marketing depatment

Basic Retainer + Al' a Carte

Includes: 

  • Social Media Campaigns - including Concept, Copy write, Creative Design and Execution upto 10 a month
  • Blogs - Inlcuding topic Identification and writing upto 3 a month 
  • Internal Communication upto 2 a month

Plus any additonal work on a rate card based Al'a carte Model

Consulting CMO

Includes: 

  • Overall Brand Advisory and Marketing Strategy Development
  • Social Media Campaigns - including Concept, Copy write, Creative Design and Execution
  • Blogs - Inlcuding topic Identification and writing upto 3 a month 
  • New Website Development and Maintenance 
  • Marketing Automation & Web Integration; including real time engagement
  • Digital Marketing 
  • Both Onpage and Offpage SEO 
  • Video Production - 1 Video a month 
  • Analyst Relations 
  • Event Management
  • Internal Communications & Employer Branding